Biryani Festival, announced by Governor Sindh, sounds like just the right festival for a Naya Pakistan that brings all kinds of people together.
BIryani is desis one true love but this Indian restaurant is messing with it by adding pasta to it and obviously people are not happy.
Keeping aside the debate of whether you should love biryani or pulao, most of the Pakistanis still love biryani when it comes to having a rice delicac...
Beat the summer heat with Ideas much-awaited Great Summer Sale! Now live exclusively online at jaw-dropping discounts of up to 70% OFF
The SAZGAR and GWM partnership is going from strength to strength, rewriting the rules of the road, one electrifying revelation at a time. They hav...
Zero Lifestyle's debut of high-end Zbuds in Pakistan made waves, showcasing a seamless blend of luxury and technology. Applause for the Zero team!
In today's fast-paced world, where neighbors often pass each other without a word, 7UP is on a mission to change by sharing meals.
As the festive season draw near, the air fills with an electric anticipation, signaling the arrival of the much-awaited Ideas Festive Eid Sale
Cola Next's official hashtag for the campaign is #KyunKeColaNextHaiPakistani inviting viewers to share their love for Pakistani identity.
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